Nowadays, the potential of a market is driven by data. Vital for social media performance and website traffic, data analytics gives insight to current consumer behavior. Collecting and converting data can bring forward insights that spark positive growth in sales. Proper handling of data correlates to well-informed business decisions. Professionals make use of this skill in order to communicate effectively to their intended audience and craft visuals that efficiently deliver their insights to stakeholders. Knowing software like Python, you will also increase your literacy in the workings of data analytics and put it into practice by using it to implement actions specifically targeted to particular business contexts.