Moreover, as technology continues to evolve and new opportunities emerge, animation stands as a dynamic and essential component of today’s digital landscape, promising endless possibilities for those skilled in the art of bringing imagination to life.

If you’re one of the creative minds who want to succeed in the field, then you’re on the right page. In this blog, we’ll talk about the significance of pursuing an animation degree, explore the career opportunities it unlocks, delve into the enriching curriculum and skills you’ll acquire, and ultimately, unveil how animation education aligns with the demands of today’s ever-changing digital world.

Do You Need a Degree to Be an Animator?

Let’s address the elephant in the room: do you really need an animation degree to kickstart your career in animation? While raw talent and passion are undeniably vital, a formal education in animation can provide you with a solid foundation to excel in this competitive industry.

A degree in animation provides comprehensive training in various aspects of animation, covering everything from using specialized computer software to unleashing creativity. It allows you to learn from experienced teachers and collaborate with peers, honing your skills.

Not just that, it also teaches adaptability, innovation, and problem-solving — crucial skills to thrive in the industry. With this knowledge, you can pursue exciting careers in movies, TV shows, commercials, video games, and more.

What Can You Do with an Animation Degree?

The possibilities are as vast as your imagination! With an animation degree under your belt, you’ll unlock a myriad of exciting career paths across various industries. Whether you dream of bringing characters to life in blockbuster films, crafting immersive gaming experiences, or designing captivating visual effects for advertisements, the world is your canvas.

From animation studios to game development companies, advertising agencies to architectural firms, there’s no shortage of opportunities for skilled animators. Dive into the fast-paced world of 2D and 3D animation, explore the realms of visual storytelling, or specialize in niche areas such as character design, motion graphics, or virtual reality.

With that, here are career options you can pursue when you’re a graduate of an animation degree.

Animation Producer or Director

You have the opportunity to pursue roles as animation producers or directors, where you oversee the entire animation production process. This involves managing teams of animators, artists, and technicians, ensuring that projects are completed on time and within budget.

Character Animator

With an animation degree, you can pursue careers as a character animator, crafting compelling narratives and engaging audiences through the power of animation. You’ll also work closely with directors and designers to develop unique personalities for characters, ensuring that their movements are believable and expressive.

Visual Effects Artist

You can specialize in visual effects and pursue careers in studios, production houses, or freelance projects where your creativity and technical expertise contribute to the visual spectacle of films, games, and other media as a visual effects artist.

Motion Graphics Designer

As a motion graphics designer, you’ll be responsible for creating animated graphics for various mediums, including advertisements, presentations, title sequences, and more. With a solid foundation in animation, you can seamlessly leverage your skills in storytelling, visual communication, and animation to create dynamic and compelling motion graphics that captivate viewers and convey messages effectively.

Storyboard Artist

You also have the opportunity to be a storyboard artist, where you’ll work closely with directors and producers to translate scripts and concepts into visual storyboards, helping to plan shots, pacing, and composition before actual production begins.

Game Animator

In the gaming industry, game animators are responsible for creating animations for characters, environments, and interactive elements. With your expertise in animation, you can collaborate with game designers, programmers, and artists to bring game worlds to life, designing movements and behaviors that enhance gameplay and immersion.

3D Modeler

With your expert knowledge of using software like Maya or Blender, you can be a 3D modeler, creating digital assets for animation, gaming, virtual reality, and architectural visualization.

What Will You Learn in an Animation Major?

So, what exactly awaits you in an animation degree? At CIIT, our curriculum is designed to strike the perfect balance between theory and practice, ensuring that you graduate with a diverse skill set that is highly sought after in the industry.

From mastering industry-standard software such as Adobe Creative Suite and Autodesk Maya to honing your storytelling abilities and animation principles, each course is carefully crafted to prepare you for real-world challenges. Whether you’re delving into the intricacies of character animation, exploring the nuances of lighting and rendering, or collaborating with peers on exciting projects, every lesson is a stepping stone toward your creative evolution.

For those eager to delve deeper into the realm of 3D animation, our specialized track offers an immersive learning experience that covers everything from modeling and rigging to texturing and composing.

Start Your Animation Education and Training — the CIIT Way

Ready to take the first step toward realizing your animation dreams? Join us at CIIT and embark on a transformative journey that will shape your future in unimaginable ways. Our SHS Animation Strand offers a dynamic learning environment where creativity thrives and innovation knows no bounds. With state-of-the-art facilities, industry-experienced faculty, and a supportive community of fellow animators, CIIT is the perfect launchpad for your animation career.

Remember, the road ahead may be challenging, but with passion, perseverance, and the right education, there’s no limit to what you can achieve. Dream big, work hard, and let your imagination soar. So, what are you waiting for? Seize the opportunity to unleash your creative potential and carve your own path in the world of animation. Your journey starts here at CIIT!

While some people already know what college programs 2023 they’d like to take, others may not be so certain.

Are you wondering what college programs 2023 you should take? The decision, which could have a big impact on your future professional path, can be both thrilling and overwhelming! 

When choosing from the many possibilities available, it’s crucial to take your interests, abilities, and long-term objectives into account. Why? Because you can discover a college program that is the ideal match for you. Plus, you’re positioned for success in the coming years when you take the time to research your alternatives and think about your unique talents and hobbies.

It’s also important to pick a field that you are enthusiastic about while deciding what college degree to enroll in. Your level of job satisfaction and long-term performance can be significantly impacted by your sincere interest in the work that you do. More than anything, when you are interested in your work, you are more likely to maintain these traits even in the face of obstacles and failures. 

Additionally, choosing a field of study that you are passionate about will help you gain a deeper grasp of it. Which can help you do well in your coursework and make you stand out to possible employers. In the end, choosing a college major that suits your interests and passions can result in a more contented and lucrative job.

Forging your path

So, how do you start, and what college programs should you consider? If you want to lead a lucrative yet fulfilling life, always keep in mind your interests. Here are some of the college programs that we think you should check out.

Computer Science

Modern technology has revolutionized how the world works. Suppose you’re interested in creating mobile apps that can solve a problem and make the world a better place or computerized systems to make everyday living more convenient. In that case, you should consider taking Computer Science in the Philippines. 

Computer Science is one of the best college programs in 2023 because the possibilities are endless in an increasingly tech-forward world. Moreover, the job demand is very high because more companies are becoming digital, making this career can be incredibly lucrative. If these things interest you, Computer Science should be among the college programs you should add to your list. 

Entertainment and Multimedia Computing

Have you ever dreamed about creating amazing games that win awards? Or do you want to elevate Filipino game development and show the world Filipino talent?  Entertainment and Multimedia Computing will help make that dream a reality. Whether it’s for console, mobile phones, or desktop PCs–you’ll learn the ins and outs of game development from scriptwriting to sound engineering with this degree.

Studying Entertainment and Multimedia Computing also grants you the freedom to chase your passion for video games and make money simultaneously. But keep in mind that you don’t have to be a full-fledged gamer to become a great game developer. BSEMC is definitely a great stepping stone to the challenging yet rewarding world of video game development. If you enjoy problem-solving and world-building, this college program might just be up your alley. 

Multimedia Arts

According to technology juggernaut Bill Gates, content is king. True enough, companies worldwide have realized the value of creating high-quality content for their business. Taking a Multimedia Arts course allows you to cater to this demand while letting your creativity shine. 

This degree program offers students a unique blend of artistic creativity, technical skills, and critical thinking, making it an excellent choice for those interested in pursuing a career in creative industries such as animation, game development, film production, and graphic design.

With a multimedia arts degree, you will learn how to use a variety of multimedia tools and technologies to create visual content that communicates ideas, emotions, and messages to an audience which can be applied to a variety of industries and can open doors to a wide range of job opportunities.

This is one of the best college programs this 2023 for creative souls who want to use their art to make a living so if you have a penchant for the arts and want to pursue your heart’s desires professionally, this might just be the college course for you. 

Entrepreneurship

While some people aspire to work for great companies, there are individuals who prefer to make their own way in the world. Although both paths can offer lucrative careers, taking Entrepreneurship can help both types of people. 

This degree program provides students with a comprehensive understanding of the skills and knowledge. Required to start and run a successful business, including marketing, finance, strategy, and management. Furthermore, entrepreneurship is a highly versatile degree that can be applied to a wide range of industries, including technology, healthcare, hospitality, and more.

So if you’re dreaming of launching your own startup, joining a small business, or even leading a large corporation, an entrepreneurship degree can provide you with the foundational knowledge and skills you need to succeed.

Information Systems

If you’re interested in technology but don’t want to spend your days programming, an Information Systems degree might be the one for you. Information Systems is an excellent combination of technical skills and business knowledge grounded on data analysis and information processing. 

With an Information Systems degree, you’ll learn how to use cutting-edge technology. This is to enhance business opportunities, such as data analytics, computer security, and software development. Additionally, you’ll learn vital skills in project management, negotiating, and company management.

In an increasingly digital world with industries becoming more tech-forward by the droves, having a degree in Information Systems can open up financial possibilities. That will enable you to lead the lifestyle you’ve always wanted. 

Getting the right opportunities

If you’re looking to pursue any of these college courses in the Philippines, you need to invest in an academic institution that offers these programs. CIIT Philippines is a great school that provides learners with a healthy balance of industry-relevant technical skills and core values of integrity, innovation, teamwork, and passion. 

Moreover, you don’t have to jump through hoops to apply at CIIT Philippines. Our CIIT Online Admission System (COAST) provides aspiring students with a hassle-free admissions process. That gives real-time updates to your application. Moreover, we offer various scholarship programs, such as the Interweave Scholarship Program, Future CIITizen Scholarship Grant, and CIIT Financial Aid Program. With these programs, the best college programs this 2023 are within your reach. 

The world is your oyster if you’re brave enough to take chances. With excellent quality education at CIIT Philippines, you can face tomorrow with confidence. Browse our college programs today to know more. 

Before anything else, you need to decide what type of tech innovator you want to be: programmer or game developer. In some aspects, these roles are essentially the same. However, there are major differences that you should be aware of.

Game development in a nutshell

From aesthetics to world-building, non-player characters to gameplay, game developers are in charge of creating worlds that make players experience a whole different life. Game developers are also responsible for other aspects of game development, such as visualizing and setting up a project’s direction, sound engineering, environment creation, and character design among many others.

Thus, becoming a game developer may be the perfect fit if you’re passionate about helping people experience new lives and enjoyment through entertainment. Moreover, you might also have a competitive edge in the game industry if you seek challenges and consistent collaboration with others since creating games takes a lot of time and effort from combined expertise. If you think you’re a perfect fit, consider taking a Bachelor of Entertainment and Multimedia Computing (BSEMC) program.

Programming 101

If you have a passion for problem-solving and innovation, computer science may be the exciting challenge you need. As technology continues to drive the world into the future, the opportunities for computer scientists are endless. From creating mobile apps, websites, and software to even game development and AI, studying computer science can open up many doors for you–you just need to choose which field you’re more passionate about.

Computer scientists should have a good knowledge of mathematics, computer programming, and coding languages. Keeping up with the latest technologies and advances can be challenging, but it can be an incredibly rewarding (and lucrative) journey. 

Should you become a programmer or game developer? 

Now that you’re aware of the key differences between these roles, should you choose to become a programmer or game developer? The choice you make can impact your future significantly. That’s why you should consider these tips before making your final decision

Ask yourself what your passion is

It may be a given that you’re passionate about video gaming. However, you should determine what aspect of video games you love the most. Do you want to create new worlds from scratch, or are you more interested in coding to ensure every person using technology has a great experience? Knowing what aspect of computers excites you can help determine what side you should be involved in. 

Assess what skills you possess

Examining your talents and interests is crucial when thinking about a career in computer science or game development. Strong problem-solving abilities and the capacity to pick up new programming languages fast are prerequisites for both professions, but the specific skills required vary. While game development entails producing interesting and interactive digital experiences, computer science primarily focuses on constructing software and technological systems. 

Computer science can be the appropriate choice for you if you like solving challenging technological puzzles and have a good background in math since you’ll be dealing with multiple programming languages such as Java, C#, C++, Python, and more. On the other hand, game development can be a great choice if you love design and have a creative attitude because game development not only entails programming but other aspects as well, such as 3D modeling and animation, scriptwriting, sound engineering, and programming among others. 

While you can hone your computer science and game development skills at school, you need to reflect on what skills you already have. To become competent in both careers, you should have a good understanding of your strengths, weaknesses, and interests. Although they have similarities, programmers and game developers have completely different careers in the world of technology.

Consider entering design or development competitions

You never know what it’s like to be a programmer or game developer until you’ve experienced what it’s like first-hand. Joining competitions enables you to build your portfolio while giving you a glimpse of what your future might be like in the ‘real’ tech industry. Explore hackathons or even start your own events with friends and acquaintances that share the same interests.

Determining if you’re more of a programmer or game developer 

Following these tips gives you a better idea if you’re more suitable to become a programmer or game developer. The choice is up to you, but this isn’t a simple decision. Fortunately, you can get a glimpse of the world of tech innovations by studying in a respected academic institution that specializes in honing minds for the professional world. 
CIIT Philippines provides aspiring programmers and video game developers with high-quality education so you are ready for what tomorrow brings. Our goal is to help young minds realize their full potential and be prepared to reach for their dreams. Explore our various computer programs, including the BSEMC program, the BSIS program, and the BSCS program, to help you figure out the perfect path for you.

What’s more, part-time jobs also allow students to gain practical experience and explore different career paths to help them make an informed decision when choosing a career or job. So if you’re a senior high school student looking for an ideal part-time job, here are the top 5 part-time jobs you should consider. 

Online tutor

Online tutoring provides the flexibility of working from home, as well as the opportunity to help others improve their knowledge and skills. In any career path, being able to communicate clearly is a sought-after skill so being an online tutor can be a great opportunity for you to hone your communication skills and gain valuable professional experience. More than that, it teaches you how to properly present yourself to others, so you can say goodbye to stage fright when talking to your bosses or clients.

Receptionist

As a receptionist, you must possess strong interpersonal and organizational skills in order to be successful. Responsibilities include greeting guests, answering phones, scheduling appointments, and managing incoming and outgoing messages, including mail. Working as a receptionist can also be a great way to understand the inner workings of an office, gain valuable customer service experience, and learn important communication skills. Aside from that, you might also meet new people that you might want to add to your network, which is perfect for aspiring entrepreneurs and startup founders. 

School assistant 

School assistant positions are in high demand due to the flexible hours and valuable experience they provide. This role might require you to help with administrative tasks, examples of which are filing class materials, setting up classrooms, and organizing supplies. School assistant positions provide students with an opportunity to develop skills such as organization, communication, and teamwork, as well as an understanding of the classroom environment. 

Content designer

Content Designers are highly sought-after professionals in the field of media and arts. As a student, content designing offers an excellent opportunity to sharpen one’s creative eye, copywriting, editing, and graphic design skills. Working as a content designer requires you to be detail-oriented, have strong communication and problem-solving skills, and be able to produce high-quality content. All of which are skills that define your value as an employee, freelancer, or business-person. If you’re also planning on becoming a multimedia artist, animator, or game designer, this part-time job will definitely help you ease into the world of arts easier and faster.

Retail jobs

Working in retail or as a cashier provides you with the opportunity to exercise your problem-solving skills, time management, and teamwork capabilities. Not only do these jobs offer workplace experience, but working in high-pressure environments can also help students to become more confident and develop their work ethic. If you’re taking up courses in business or entrepreneurship, this part-time job is an excellent training ground for you since you’ll learn how to deal with coworkers and customers alike.

Managing work-life balance as a Senior High

While part-time jobs help you launch your career early, it’s essential for senior high students to have a healthy work-life balance. In doing so, you can do better at work and school because you have more energy and attention. Plus, by putting your health first, you position yourself for long-term success and enjoyment. So to get the best results, schedule downtime, put self-care first, and let your employer know what you need. Here are some tips on achieving this:

• Establish a routine that includes consistent studying time and relaxation. Though studying is important, it should not take precedence over your leisure activities. 
• During your leisure time, you should focus on engaging in activities that promote relaxation, such as reading, taking a walk, or engaging in a hobby. 
• Always remember to get adequate rest, eat a balanced diet, and maintain social connections with family, friends, and peers. 
• Set realistic goals and expectations to make tasks more achievable and reduce stress and anxiety. 
• Seek guidance from teachers and counselors when necessary.

By taking the time to establish and maintain a healthy work-life balance, you will be better prepared for their future endeavors.

Learn the right way with CIIT

CIIT is a prestigious institution offering some of the best SHS tracks and college courses in the Philippines. Our school provides the perfect platform for students looking to specialize in a business, tech, and arts field. We provide a comprehensive education, giving students the necessary knowledge and skills to become successful entrepreneurs, artists, and leaders. 

Aside from that, CIIT provides students real-world learning opportunities with more than 100 reputable companies, like Penbrothers, Accenture, IBM, Kalibrr, Amazon, Secret 6 Studio, TBA Studios, and Top Peg Animation and Creative Studio Inc. Because of this, students not only gain the latest skills and knowledge used by the industry. But they also gain first-hand experience that can prepare them for the workforce, help bolster their resume, and give them a competitive edge over their peers. This, in return, gives them more career opportunities once they’ve graduated. 
CIIT programs and our dedicated staff and faculty provide our students with the best possible education experience. We strive to deliver an exceptional experience for every student, giving them the opportunity to excel. Let your child explore and grow with us and contact CIIT today.

In this article, we’ll discuss the difference between IT and computer science—from their definition, skills, and education, to various tech-related jobs—to help you make informed decisions about your future career path in the field.

What is Computer Science?

Referring to the design and building of computers and computer programs, computer science is an academic discipline that deals with computers, computational theories and systems, algorithms, and hardware and software design. This field focuses on the development and testing of software and software systems that entails using mathematical models, data analysis, and security. Its subfields include programming language theory, computer engineering, artificial intelligence (AI), and software engineering.

Furthermore, computer science integrates different techniques from the areas of engineering and mathematics, such as electronic circuit design, probability and statistics, and queueing theory. This is because some of the foundations of computer science are derived from both areas.

In addition, it involves methodical processes to help in collecting, representing, processing, storing, communicating, and accessing pertinent information which is done through analysis of feasibility, structure, expression, and mechanization of such processes.

The professionals in this field—computer scientists—are responsible for designing and analyzing algorithms to solve programs and study the performance of computer hardware and software. Plus, they use a number of mathematical algorithms, coding procedures, and their expert programming skills to understand computer processes and develop new software and systems.

What is Information Technology?

On the other hand, information technology refers to the use of computers, software, networks, and several digital technologies to store, process, and exchange information. It encompasses a wide range of fields, including computer hardware and software, digital telecommunications, and information security. It also maintains and troubleshoots computers and their database, networks, and systems to guarantee they run and operate seamlessly. 

While computer science focuses on developing and testing software and software systems, IT zeroes in on the development, implementation, support, and management of computers and information systems. This also involves working with hardware, including hard disks, central processing units (CPUs), and storage devices as well as software such as web browsers, productivity tools, and operating systems. Some of the trends within IT include analytics, automation, AI, cloud computing, cybersecurity, database management, infrastructure, internet of things, machine learning, networks, robotics, and software/application development.

As a critical component of modern society, IT has played a vital role in facilitating communication, automating tasks, and boosting efficiency and productivity. These can be seen particularly in the workforce, business operations, and even in our personal lives. It has significantly impacted how various industries and sectors operate, including education, government, healthcare, and retail, and compete in the global marketplace. Aside from this, IT has transformed the way we live and communicate, allowing individuals to relay and access information from anywhere in the world.

To make these possible, IT experts make sure that technology systems function efficiently and securely by identifying and solving technical problems, upgrading systems when necessary, and implementing new technologies. These allow for improved operations to meet ever-changing business needs. Plus, to protect sensitive information and prevent data breaches, IT professionals should implement security measures such as firewalls, encryption, and authentication systems.

Difference Between IT and Computer Science: Education, Skills, and Job Outlook

Now that we have defined them, let’s dwell into the difference between IT and computer science in terms of the degrees and skills needed to thrive in these fields, as well as the job outlook as you pursue a career within these fields.

Difference Between IT and Computer Science Degrees

Before embarking on a profession in the two areas, it’s crucial that you take and complete courses and/or degrees related to them. For aspiring IT professionals, you should obtain a two- to four-year degree in an IT-related program, such as a bachelor’s degree in Information Technology. On the other hand, if you’re interested in becoming a computer scientist in the future, then you’ll need to earn a degree in Computer Science.

Related Post: Read This Preparation Guide Before Pursuing a Computer Science Degree

Difference Between IT and Computer Science Skills

Information technology professionals are skilled in network configuration, security infrastructure, ethical hacking or penetration testing, and data administration. They are also knowledgeable of troubleshooting methods and different programming languages, especially scripting languages such as Python and PowerShell.

Meanwhile, computer scientists have an understanding of the software development lifecycle and statistics, algebra, and calculus. They are also familiar with code-sharing platforms and AI methods like machine learning and deep learning, as well as tools such as Apache Spark and Hadoop. Additionally, they are proficient in using data analysis and database tools like MongoDB, PostgreSQL, and SQL. As for programming languages, computer science experts are knowledgeable of C++, CSS, HTML, JavaScript, and Python.

Related Post: Top 5 Skills Every Successful Computer Scientist Should Have

Difference Between IT and Computer Science Careers

Below are some of the career paths you can pursue as a graduate of computer science or information technology, along with the average salary in the Philippines:

Related Posts: 8 Best IT Jobs Every Fresh Graduate Should Consider and Top Careers for A Computer Science Graduate

Jump-Start Your Career in the Fields of Computer Science and IT with CIIT Philippines

As technology continuously advances and significantly impacts how the world functions, it’s paramount to keep abreast of technological trends and updates. These include the difference between IT and computer science. Likewise, if you’re dreaming to become part of this field, be sure to equip yourself with a quality education from a campus with industry-backed curricula that have been recognized by industry experts and company partners!

With CIIT Philippines’ Bachelor of Science in Information Systems and Bachelor of Science in Computer Science, students don’t just learn theoretical concepts, but they also apply it as we provide them with the world-class tech and tools used in the industry. Plus, you can take one step ahead by getting an internship in more than 90 of the leading companies in tech, business, and arts! Not only that, you can also get real-life advice and experience from our instructors who are also industry practitioners.

So, what are you waiting for? Be part of CIIT’s ecosystem of innovators and creators today, and together, let’s weave your future to becoming one of the most sought-after IT professionals and computer scientists.

Therefore, it is a good idea to grow your experience, enhance your skill set, and have a grasp of market trends before you apply for a job in business management. Don’t know where to start? In this article, you’ll learn what business management is and the essential skills you’ll need to work on to be successful in the field. 

What are Business Management Skills?

Also referred to as managerial skills, business management skills are necessary for a leader to head business operations and make decisions involving both the people and the core tasks assigned to them. 

According to Emeritus, in the simplest of terms, business management entails administering business initiatives, tasks, and resources to achieve set-forth objectives. This often involves supervising and training staff, overseeing core operations, and designing company infrastructure to optimize for the future.

List of Top Business Management Skills

You’ll need a particular set of talents if you want to make it in business management. Below are the most important business management skills you need to acquire to gain a competitive edge in the field.

Communication

Communication skills are crucial for any role in the business world. Since business professionals are in charge of running company operations, you must be able to convey ideas both in written and verbal forms. Possessing good communication skills also helps you relay and gather important information, which allows you to make more informed plans and decisions. As a result, you can better guarantee an organization’s smooth business operation.

Management and Leadership

Management and leadership go hand in hand with future career growth. Why? It’s because management positions in any business often involve leadership-related responsibilities. Additionally, having these abilities is crucial for bringing out the best out of your team members, inspiring them to work together toward a common objective.

Financial Intelligence

If you’re thinking of pursuing a role in the business world, it’s imperative to have a grasp on financial concepts. Being able to effectively manage finances, forecast sales, as well as monitor profit and loss is critical in ensuring you’re meeting business management objectives and targets. Also, having concrete accounting abilities and financial management skills will not only give you a competitive edge in the field but also help you run your own business profitably.

Technical Skills

Like financial intelligence, technical skills are also must-haves for business professionals. In today’s tech-driven world, modern companies and firms pin their success on technology. Thus, as a business manager, having technical skills will help you not only in thriving in your role, but also in collaborating with teams and tech experts. 

Problem-Solving

Solving problems is a big part of being successful in business management. Regardless of the position you hold within a company, you’ll face many complex problems that require sound business decisions. A business manager with strong problem-solving skills will not only overcome any challenge that they face, but also find the best solutions and courses of action.

Creativity and Strategic Thinking

The capacity to think creatively and offer unique solutions is a huge asset in the corporate world. Employers look to hire creative professionals who can develop new and innovative strategies to capture clients’ interest, solve business problems, and dominate the market competition.

Time Management

Following a reliable schedule and being able to efficiently prioritize your time are essential for any business to function. Even though it may seem insignificant, showing employees that you respect their time is definitely an effective management strategy. Also, time management ensures business dependability and efficiency.

How to Improve Business Management Skills

If you want to keep up with trends and market growth, you need to hone your business management skills. Although a lot of these abilities can be developed through work experience, developing them using the methods listed below will help you hone them even more:

1. Get a degree.

To become a successful entrepreneur or leader in the industry, earning a degree that relates to business management is imperative. So, taking SHS tracks such as Accountancy, Business and Management Strand will enable aspiring entrepreneurs and business leaders to make informed managerial decisions and learn multiple disciplines.

Aside from this, students will develop core business management skills that companies look for. This goes along with other essential hard and soft skills that will help you stand out in today’s competitive job market.

2. Participate in related workshops or training sessions.

You can enhance your business management skills quickly by going to training sessions, online courses, and workshops that address relevant topics. Along with imparting lessons on business management, such training sessions may also help you boost the quality of your work, identify more growth opportunities, and ultimately advance in your career.

3. Seek mentorship.

To improve your business management skills, you could seek mentorship from teachers who have expert experience in the field. By learning from their guidance and direction, you’ll gain wisdom and knowledge, which allow you to be a step ahead of your colleagues. You could also work on your expertise to be successful in this field.

4. Take on leadership roles or extra projects.

You can also improve your leadership and business management skills by gaining more experience through managing extra projects and leading additional teams. By taking on added responsibility every step of the way, you can cultivate your abilities even more. 

5. Stay up-to-date on current business trends.

Finally, looking for resources such as articles or blogs can help you improve your business management skills. Read news about the industry, trends, and current situation to understand the current developments in the business world. 

Let CIIT Help You Hone Your Business Management Skills!

Since business management is one of the most crucial aspects of any organization, having these abilities will help you thrive in a wide range of employment opportunities. And if you’re interested in forging a career in business, CIIT Philippines can provide you with top-notch business management courses. 

The ABM strand and other senior high tracks at CIIT aim to aid students like you in pursuing your goals of becoming successful professionals. Let us guide you to be one of the best in your chosen field. Be one of the incredibly talented CIITzens today!

In line with this, the development of digital solutions has become necessary. The way we live, communicate, conduct business, consume goods, and work is dependent on technology. This is the reason various enterprises are progressively embracing business technology. Enterprises can successfully manage their operations and reach their full potential by investing in and fostering growth initiatives.

What is Business Technology?

All technology that supports an organization’s business and operations is referred to as business technology. This technology can include, among other things, back-office finance systems, manufacturing and logistics business solutions, and customer-interaction apps.

Another example of business technology are software platforms used in sales and marketing. Technology changes the way you sell and market your brand. With a customer relationship management system (CRM), you can study prospect and customer data and monitor their actions and purchasing patterns.

Aside from the analytics and intelligence side, it may also aid in task management by offering staff different priorities to simplify difficult tasks. As a leverage point, companies have approached business technology with best practices, principles, and tools that may help in getting the most out of information technology.

Related Article: What is Technopreneurship: Everything You Need to Know (Plus 5 Tips to Success)

Types of Business Technology

Technology is now a way of life, and widely affects your business operations. The use of modern technology by a company can define whether they are on the right track toward success. But before anything else, let’s define some common types of business technology. Numerous business technologies exist which can significantly improve the efficiency of a business’ operations.

1. Computer Systems and Workstations

The most beneficial equipment for companies is typically also the one that is most understood by its users. That said, office and productivity suites or software installed on computers enable employees to work efficiently. Also, computers allow staff to carry out a variety of tasks, including encoding data, sending emails, transferring information, and delivering a presentation during meetings. Generally, a desktop or laptop with monitoring systems, cameras, work tools, and communication programs is convenient and boosts productivity.

2. Telephone Communication

The telephone is one invention that fundamentally improved the way people communicate. Enterprises in different locations can reap the benefits of this communication channel. As communication continues to evolve, businesses continue to make it easier for customers to complete transactions and connect. To contact clients remotely, telemarketers play a vital role. They are hired to conduct surveys, learn more about customers, or sell products directly.

3. Accounting System

Accounting software is a type of business technology that enables businesses to swiftly and easily generate individual reports for management’s decision-making process. Aside from that, the capabilities of the system include increased functionality, improved accuracy, faster processing, and better external reporting. Without question, accountants must keep up with advancements to provide clients with up-to-date financial analyses.

4. Computer Networking

Through computer networking, it is easy to exchange data, share resources, and manage technologies. Technologies today deliver connectivity and enable integration on a large scale. In any industry, the use of networking to connect devices is one of the IT infrastructure that businesses invest in. One of the benefits of this is resource sharing while minimizing costs on additional systems.

5. Customer Relationship Management Systems

CRM is used by companies to manage interactions with current and potential customers. CRM enables businesses to develop client and customer connections, boost sales, enhance customer service, and increase profitability. A company can do a lot more with CRM, but they basically use it to make calls, send emails, and write reports. Businesses may establish relationships with their customers by obtaining important information.

Advantages of Business Technology

There are many benefits and drawbacks to new technology for organizations and business stakeholders. Thus, businesses must weigh the risks involved before deciding whether to use cutting-edge technologies. Despite all of this, improving workplace communication has proven to be one of business technology’s biggest advantages. Thanks to conferencing software, email, and instant messaging apps, connecting with people virtually is now possible.

Another benefit is enhanced security. All types of enterprises require solutions focusing on cybersecurity to protect sensitive data. Modern security workforce management systems enable decision-makers to stay ahead of problems before they happen.

Most importantly, business technology helps boost productivity      and efficiency because of available automated software solutions. This speeds up processes while also reducing human error.

How Organizations Use Business Technology

1. Human Resource Management: Companies use technology to manage their personnel data, and process compensation and benefits using computer systems and specialized software. They may also use several systems that are fully integrated with each other to ensure full automation of routine tasks and processes.
2. Data Storage: Storage technologies are also progressing as a result of a rise in new technologies and data creation. This helps businesses to efficiently and seamlessly gather, analyze, and store information in a database. It also provides real-time analytics, which allow businesses to be more agile and innovative. In effect, the advent of data analytics has increased the need for storage upgrade.

3. Task and Project Allocation: Supervisors and project managers can seamlessly assign tasks to staff through software platforms and websites with dashboards     . As a result, organizations can improve project management, better keep track of deadlines and deliverables, and make sure they are maximizing their resources. 
4. Communication: Improved communication, which is essential to both relationships and business success, relies on business technology for better collaboration and engagement among team members. These include company communication portal, intranet, productivity platforms, and messaging applications.

Take the Path Toward Innovation and Entrepreneurship at CIIT

Establish a solid foundation as a business pioneer, financial leader, and entrepreneur with CIIT through our ABM strand curriculum where you will learn how to operate in digital economies, understand corporate best practices, and lead teams in the workplace of the future. When it comes to managing businesses powered by technology, kickstart your technopreneurial journey with CIIT.

Planning your future as a technopreneur? Take a Bachelor’s Degree in Entrepreneurship that lets you experience the latest tech developments, digital platforms, and business-level tools. Open the door to success and be a step ahead of the curve with CIIT.

CIIT Philippines is an innovative industry-based academic institution and home for creators and innovators. We focus on providing quality arts and technology courses, which fully equip our students to achieve entrepreneurial success. At CIIT is where business and technology meet and where your adventure starts. Be a CIITzen. Join us today!

However, a great deal of digital marketing skills and expertise are essential to make businesses succeed in the online world. Hence, a lot of enterprises, both big and small, have been either hiring in-house marketing professionals or working with companies that provide digital marketing services.

If you’re interested in carving a career path toward this challenging yet rewarding profession, then you’re on the right page! In this article, we’ll discuss the top digital marketing skills you need to acquire to flourish in this field. Plus, we’ll share with you some tips on how to improve them.

Defining Digital Marketing Skills

Digital marketing skills are sets of capabilities that digital marketing specialists apply to promote brands, products, and services across digital platforms. These skills—whether technical, soft, or hard—aid marketers to formulate and implement online marketing strategies to achieve a competitive advantage in business. Plus, these competencies are crucial to assess and determine the effectiveness and measure the success of your campaigns.

Must-Have Digital Marketing Skills to Thrive in This Field

Without further ado, below are the in-demand digital marketing skills you should master to keep your business growing through online marketing.

1. Search Engine Optimization (SEO)

If you wish to promote your brands, products, and services through a website, it’s important that you familiarize yourself with SEO. Doing so allows you to create and implement effective marketing strategies that will help your site improve its ranking and earn the top position in search engines. This, in turn, will increase the chances of attracting more visitors, generating website traffic, and eventually, driving conversions.

2. Content Marketing

Having the ability to create content that captures the attention of your readers can keep you thriving in the digital space. You can take advantage of this by creating not only high-quality but also SEO-friendly content to reach and win your target audience. These may come in the form of blog posts, infographics, or videos. In addition, this will improve brand awareness, establish industry authority, and generate quality leads.

3. Social Media Marketing

Social media platforms are one the easiest and most effective channels to promote your business, connect with your target audience, and identify the consumer’s feedback. Plus, they can help increase brand recognition, improve online visibility, and drive website traffic. Having said that, it’s important to know how social media marketing works to maintain your business’ presence on different social media platforms.

4. Data Analytics

With data analytics, you’ll be able to collect, analyze, and process results and information from various interactions with your target market. From the data, you can spot and indicate loopholes as well as formulate and implement innovative marketing strategies to better attain your goals. In addition, you can determine and generate actionable insights from the digital footprints of your visitors.

5. Pay-per-Click (PPC) Advertising

Learning PPC advertising allows you to manage and determine how much you’re willing to pay to encourage visitors to click the link leading to your website or landing page. This is usually for paid advertising platforms, including Google Ads; as well as different social media platforms, such as Facebook, Twitter, and LinkedIn. When done right, PPC advertising can increase your business exposure, improve brand visibility, and earn the top spot in search engines.

6. Email Marketing

Another way to market your brand, products, and services directly to your audience is through email marketing. This lets you provide information to your customers about company developments, coupons and discounts, and new products and services. Moreover, email marketing is vital in generating leads, building brand awareness, and establishing customer relationships.

Apart from these digital marketing hard skills, you’d also need to exhibit soft skills to efficiently perform the tasks. These include communication, collaboration, time management, problem-solving, critical thinking, and basic design skills.

How to Improve Digital Marketing Skills

Now that you have an idea about the top digital marketing skills, it’s also crucial that you improve them if you want to take ahead of the competition. Here are some tips you should heed to enhance your skills in digital marketing.

1. Test new ideas and strategies.

Digital marketing is an ever-changing industry. Thus, you’d need to come up with and execute new ideas and strategies to keep your business thriving in the online world. Furthermore, this can help you improve not only your creative and critical thinking abilities, but also your analytical skills.

2. Participate in digital marketing training, workshops, and conferences.

Actively seeking learning opportunities can expand your skills in the industry. Plus, they will give you an advantage over other digital marketing professionals and keep you abreast of the industry’s latest trends, best practices, and approaches.

3. Network with like-minded professionals.

As the digital marketing field is continuously thriving, so are the experts. Hence, establishing connections and networks with other digital marketing specialists is now easy as you can reach out to them through digital platforms and networking events. Moreover, you’ll be able to gain new insights and industry updates.

4. Earn digital marketing certifications.

Getting different certifications related to digital marketing can help you learn and acquire new skills. Plus, these will keep your competitive edge in the field and boost your expertise and qualifications, making you the perfect fit for the role.

Sharpen Your Digital Marketing Skills with CIIT Philippines

It’s no secret that companies nowadays have been investing in digital marketing to achieve business growth—and this will continue for a long period of time as technology continuously evolves. With this in mind, it’s important to grab the opportunity to develop and boost your digital marketing skills from a campus that’s been recognized by industry experts!

With curricula that go beyond the usual business concepts and models taught in most universities, CIIT’s Bachelor of Science in Entrepreneurship allows you to obtain real-life experience through on-the-job training and mentoring from seasoned industry practitioners. Not only that, our Accountancy, Business, and Management strand will help senior high school students establish their foundation as an entrepreneur early. All of these will equip you with the ability to understand the best practices for businesses, navigate digital economies, and manage teams in a modern workplace.

Additionally, our Digital Marketing Specialist and Advanced Digital Marketing for Analytics and Marketing Technology courses can arm you with global and local understanding of marketing techniques and tools to empower your business. 

Be part of our ecosystem of innovators and creators and become a digital marketing expert today!

This is why businesses are going digital, because people rely primarily on the internet or social media for their daily needs in today’s rapidly evolving technological world. Communication, information, transportation, shipments—all these attest to the fact that we have convenience right at our fingertips.

Let’s say we don’t have enough time to travel to the places we need to be, we search the internet to find out which is the fastest way to get there and then try to book a cab. Or, if we need to buy lunch from home as we are unable to leave the house, we try placing an order using a delivery app.

As more people use internet services and mobile applications, businesses need to find innovative ways to reach their audience, and this is where digital marketing comes in. Now, what is it and what are the benefits of digital marketing? Let’s find out in this blog.

What is Digital Marketing?

According to Investopedia, “digital marketing” refers to “the use of digital channels to market products and services in order to reach consumers.” In essence, this type of marketing takes advantage of the internet. To improve a company’s earnings, traffic, or any other purpose involving the digital world, a company or organization may utilize various tools, procedures, content, and tactics.

Businesses employ digital platforms, such as email, search engines, social media, and other websites, to interact with their current and future customers. Additionally, text messaging and other forms of multimedia are used in digital marketing.

Different Types of Digital Marketing

There are several forms of digital marketing. The most popular digital marketing strategies are listed below:

1. Affiliate Marketing

Affiliate marketing is a digital marketing strategy that allows one individual to earn money by promoting the business of another. You might be the promoter or the company that collaborates with the promoter. 

An example is when influencers who use affiliate marketing to promote other people’s products get paid every time a lead or sale is generated.

2. Content Marketing

The objective of this type of marketing is to draw leads who will eventually become customers. It does it in a different way compared to conventional advertising. It provides content, such as blog posts, e-books, infographics, newsletters, and video or audio transcripts.

3. Email Marketing

The fact that “58% of users check email when they go online.” already creates a market that companies should concentrate on. Email marketing can help tap into that market. It could also be used in a content marketing plan. Sending a promotional email to your subscriber list and hoping they click on it is one of the aspects of email marketing.

4. Inbound Marketing

Inbound marketing is a marketing practice that involves attracting and engaging with consumers at each stage of the buyer’s journey. In an inbound marketing plan, you may apply any digital marketing method to build a customer experience that works with the consumer rather than against them.

5. Native Advertising

As stated by Outbrain, “Native advertising is a form of paid advertising in which the ads match the look, feel, and function of the media format where they appear. They fit ‘natively’ and seamlessly on the web page.” For example, you open your Instagram app and open the selfie camera. You “beautified” your face using a filter from Sunnies Face. An example of native advertising is the filter that Sunnies Face made available to everyone.

6. Pay Per Click (PPC)

Paid advertisements may be used by marketers to target internet consumers on a variety of digital channels. Advertisements for products or services can be displayed to users who are conducting PPC campaigns on Facebook, Google, LinkedIn, or Twitter.

7. SEO/SEM

SEM focuses on enhancing a company’s or organization’s ranking on search engines. Additionally, sponsored adverts on a search engine results page are a component of this type of marketing.

On the other hand, SEO aims to boost a company’s position in Google search results, thereby boosting traffic from search engines to the company’s website. To do this, SEO marketers look up the terms people use to seek information online and include them in their own material.

8. Social Media Marketing

The two major goals of social media marketing are to increase brand awareness and foster social trust. It serves as a direct sales channel or a tool for lead creation. Promoted posts and tweets are two examples of social media marketing.

Benefits of Digital Marketing

Digital marketing is vital since products don’t sell by themselves. Businesses have to devote a lot of time and resources to marketing and publicizing the goods and services they offer to customers. With that, here are the benefits of digital marketing:

1. Geographically Wide Reach

Unlike traditional marketing that has a more constrained reach, digital marketing boasts of a broader scope. The reach of digital marketing is enormous, both domestically and globally. You can cover a greater geographic area if you have the brand recognition you seek.

2. Efficiency in Terms of Cost

Digital marketing campaigns that are well thought out and carefully targeted may more effectively reach the appropriate consumers at a lower price tag.

In comparison to traditional marketing, not only does digital marketing reach more people; it also costs less. There may be a significant overhead associated with television commercials, print advertisements, and other conventional marketing strategies. They also provide you less control over the likelihood that your target viewers will ever receive those communications.

3. Measurable Outcomes

Third among the benefits of digital marketing is the ability to benchmark your results. Finding out how many consumers and how much income your marketing approach overall brings in can help you determine whether it is effective.

But how can you accomplish it using a traditional marketing strategy? There is always the conventional choice of inquiring how each consumer found us. Unfortunately, not all sectors can do that. Many businesses can’t have one-on-one talks with their clients, and polls don’t always yield accurate answers.

Digital marketing systems and tools automatically measure the number of targeted conversions that you receive, whether that means email open rates, home page views, or direct transactions, making outcomes tracking with digital marketing straightforward.

4. Simplified Personalization

In a manner that traditional marketing cannot, the fourth benefit of digital marketing is that it enables you to collect client data. Digitally recorded data is frequently significantly more accurate and detailed.

You have access to all the information you require when it comes to digital marketing.

5. More Interaction with Consumers

Real-time communication is possible with your consumers, thanks to digital marketing. They can now communicate with you at their own convenience, which is more crucial.

Additionally, your consumers will profit from the interactions. As people actively participate in your brand’s narrative, their degree of engagement also rises. Strong brand loyalty might result from that feeling of ownership.

6. Simple and Fast Conversions

The last of the benefits of digital marketing is that with digital marketing, your target audience can respond to your content or advertisement right away. The fastest you can hope for with traditional advertising is a phone call right after someone sees it. Here, they may quickly advance through the sales funnel by clicking a link or saving a blog article.

Pursue a Career in Digital Marketing with CIIT’s ABM Strand and BS Entrepreneurship Course

A career in digital marketing pays handsomely. The Bureau of Labor Statistics predicts that overall employment for advertising, promotion, and marketing managers will increase by 10% between 2021 and 2031, which is faster than average for all occupations.

Therefore, if you have the desire to pursue it, learning the benefits of digital marketing is just a click away. You can pave the path toward success by learning how to work as a professional in digital marketing. The BS Entrepreneurship program and ABM strand at CIIT are designed to equip students in pursuing their goals of becoming successful professionals. If you want a sneak peek into Digital Marketing or simply upskill, you can  try CIIT’s Specialist course, the Digital Marketing Specialist.

So, why persist in waiting? See what classes CIIT offers, sign up, and become a CIITzen right away!

Today’s rise in technological advancements has influenced how we use data sources for analytics. There is information coming from your website traffic, mobile devices, social media, and the Internet of Things (IoT).

What is Big Data Analytics?

Big data analytics refers to the process of using techniques to work on diverse big data sets, including structured, semi-structured, and unstructured data. These data sets might originate from a number of platforms, including web, mobile devices, social media, and smart gadgets. 

Below are the differences among the data formats:

• Structured data, such as databases and spreadsheets;
• Semi-structured data like XML files and websites; and
• Unstructured data like photos and audio.

In all, this business intelligence solution describes the procedures, equipment, and software used to gather, analyze, and draw conclusions from a wide range of high-volume, high-speed data sets.

Related Article: Everything You Need to Know About Data Science

Importance of Big Data Analytics

Analyzing data provides significant value, since the concept of big data has been around for years. It helps organizations to utilize data sets to identify new opportunities, predict and prevent business risks, and optimize business operations. Moreover, the process of analyzing large volumes of data provides businesses and industries a head start on their next process or strategy toward growth and development. 

The information provided by big data analytics not only increases operational efficiency; it also improves customer experience and reduces risks by identifying discrepancies. Thus, big data analytics empowers businesses to make room for innovation. No matter what industry you are in, analysis of data sets helps companies to become agile in creating business plans.

Today, businesses can collect and analyze data in real time to make well-informed decisions. Aside from decision-making, it’s also vital for improving a business’s speed, efficiency, agility, and competitiveness. Consequently, technologies such as business intelligence, cloud computing, and artificial intelligence are among today’s core business solutions in this changing business world. 

Since you already have an idea of what big data analytics is along with its importance, let’s take a look at the analytics process.

How Does Big Data Analytics Work?

Data can be collected from anywhere and any part of our daily lives in more ways than we can think of. As an example, you can capture data from online platforms that we use daily, such as Facebook and Spotify. And the number of digital data we are creating is growing exponentially.

According to an article by SAS, since the early 2000s, big data has become popular when information systems made it possible for organizations to manage large volumes of unstructured data. New technologies, including smartphones, have contributed to uncovering large amounts of data to help with data-informed decisions. The process involves the collection, processing, cleaning, and analysis of large datasets to manage the big data or organizations.

Big data analytics plays a vital role in producing insights, which can lead to better decisions and strategic business moves.

For an overview of how it works, let’s dive into the process.

1. Data Collection

Nearly limitless sources of information on a wide range of subjects are available on the internet. That said, the most important step in the cycle is data collection. Then, data is placed into databases for storage or further processing.

Many companies rely on data collection and analysis. Through this, decision makers can have accurate insights on the enterprise’s operations. Aside from online sources of data, conventional businesses also have access to a variety of external data sources that they may integrate with transactional data.

2. Data Processing

For the analysis to yield correct answers, data must be appropriately organized once it has been gathered and stored, especially if the data is big and unstructured. Data processing is becoming more difficult for corporations as the amount of data available increases dramatically. Additionally, big data processing is frequently carried out in sizable clusters.

3. Data Cleaning

The process of data cleansing is an important part of data analytics since this is where data must be segmented and corrected. Plus, inaccurate and corrupted data must be removed. The quality of data is important in enabling quality decisions. Thorough data cleansing ensures data quality.

4. Data Analysis

You can complete data analysis using various tools and methods, such as data mining, predictive analytics, and deep learning. It finds patterns in the most complex and abstract data with proper tools and technologies.

Benefits of Big Data Analytics

Big data analytics technologies and software may help organizations make data-driven decisions that can enhance the results of their business operations. Benefits might include enhanced consumer personalization, streamlined operational efficiency, and more effective marketing. You can have these advantages over competitors with a strong data-driven strategy.

Types of Big Data Analytics

Big data provides better insights with the correct analytics since it uses data from several sources and transactions to reveal hidden patterns. Big data analytics is divided into the following four subcategories:

1. Descriptive Analytics

Descriptive analytics offers insights into historical events and the trends to identify information. This involves creating reports on a company’s earnings, sales, and other metrics.

2. Diagnostic Analytics

You use diagnostic analytics to find out what happened or to establish what caused a situation or problem. As a result, businesses can better make decisions about how to address issues and boost their level of performance.

3. Predictive Analytics

As implied by the name, predictive analytics focuses on predicting future instances, which include market trends and consumer trends. It records previous actions and makes predictions about potential future actions based on data.

4. Prescriptive Analytics

Whereas predictive analytics aims to predict potential outcomes, prescriptive analytics on the other hand seeks to discover the optimum solution given a number of options. Both prescriptive and predictive analytics provide business intelligence insights based on what has occurred.

Play a Pivotal Role in Decision Making by Understanding Big Data Analytics

As the adoption of data analytics grows, mastering the process of big data analytics and business intelligence has increasingly become a necessity. So, why not build job-ready skills in the field of business information systems, data mining, big data systems, data structures and algorithms, and other related areas of study by pursuing a Bachelor of Science in Information Systems (BSIS) with CIIT? 

At CIIT, you’ll not only hone your technical and analytical skills in business process management, evaluation of business performance, quantitative methods, and machine learning. But also study a curriculum that’s been validated by industry leads and you’ll train under the guidance of top experts in the field.

If you’re prepared to begin your career as a data analyst or business analyst, then mark your future and tap into your potential with us.

CIIT Philippines is an innovative industry-based academic institution and home for creators and innovators. We focus on providing quality arts and technology courses, which fully equip our students to achieve entrepreneurial success. Reimagine the future with us as we prepare you for a career shaped by digital technology. Bring insights to companies and enable them to identify analytics opportunities within their organization. Join us today!